Growing Revenue with a Holistic Customer Experience - Demand Revenue Podcast with BBDO

Approximately percent of #customers are willing to pay more for a better #customerexperience, and that experience doesn’t end once a prospect becomes a customer.

In this episode of #demandgenradio, David Lewis interviews Alan Gonsenhauser, Principal and Founder of Demand Revenue. Alan has coached over 100 CMOs and VPs on #marketing organization design, customer marketing, campaign functions, and customer experience.