It all comes down to the bottom line, so we’re focused on achieving success for our clients and our company. This can take many forms, from prioritizing low hanging fruit in strategic plans, fostering improved alignment, cutting out wasted content, or improving sales and marketing alignment. Whatever form it takes for a given client, we endeavor to make an impact quickly.
1
Start A Conversation
Let’s talk. We need to learn about your environment, growth stage, key inflection points and what success looks like for you.
2
Determine Your Goals
We will jointly discuss and prioritize your key needs and set specific goals for our initial work together.
3
Implement With Success
We will typically have weekly and monthly checkpoints to track progress towards creating value and meeting your goals.
Kristi EinhornMarketing Capabilities and Functional Excellence at Medtronic
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“Alan empowers leaders to deliver results aligned to organizational goals and aspirations. My partnership with Alan started several years ago to develop a roadmap for marketing and communications excellence within the healthcare and medical technology sector. As a strategic thought partner, Alan listens to understand, breaks down complex information in simple terms, and shares ready to use strategies and tactics empowering teams to advance to the next level."
Melanie MarcusCMO Surescripts
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“Alan has been a trusted source of best practice and coaching for me for almost ten years. In my marketing transformation journey, Alan has helped me establish investment priorities, assess organizational alignment, implement a campaign framework and systematize marketing strategy. His partnership has been invaluable.”
Martijn TelCFO GLG, Ex-CFO SiriusDecisions
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“I worked with Alan for five years at SiriusDecisions where he was CMO Executive Advisor and Global Healthcare Segment Director, and I served as the CFO. Alan consistently managed to grow his practice and retain and expand his client base. I attribute this to his deep industry and subject matter expertise and commitment to client outcomes. I highly recommend Alan for either a Chief Marketing Officer or CMO Executive Advisor role.”